Branding, Strategy & IDENTITY
Our creative services include a wide variety of solutions to enhance and nurture your brand, including style guides, logo design, packaging design, and print assets. Our step-by-step, collaborative process produces a polished creative deliverable that encompasses everything about your brand
PRICE START FROM
RM5,000
building brand is not easy
If You Don't Have Strategy & Proper Guide
You guess instead of following a process
Nobody care about your brand
Your focus on a wrong thing
And that leads to sleepless nights and feeling constantly overwhelmed. We don’t want that for you. Zieel Agency will help you grow you brand to be everyone favourite brand.
our 9 step to grow your brand
Zieel Magic Technique To Grow Your Brand
consider your overall business strategy.
Your overall business strategy is the context for your brand development strategy, so that’s the place to start. If you are clear about where you want to take your firm, your brand will help you get there.
identify your target clients.
The narrower the focus, the faster the growth. The more diverse the target audience, the more diluted your marketing efforts will be. So how do you know if you have chosen the right target client group? That’s where the next step comes in.
research your target client group.
Research helps you understand your target client’s perspective and priorities, anticipate their needs and put your message in language that resonates with them. It also tells you how they view your firm’s strengths and your current brand. As such, it dramatically lowers the marketing risk associated with brand development.
develop your brand positioning.
A positioning statement is typically three to five sentences in length and captures the essence of your brand positioning. It must be grounded in reality, as you will have to deliver on what you promise. It must also be a bit aspirational so you have something to strive for.
develop your messaging strategy.
Your next step is a messaging strategy that translates your brand positioning into messages to your various target audiences. Your target audiences typically include potential clients, potential employees, referral sources or other influencers and potential partnering opportunities, to name a few of the usual suspects.
develop your name, logo and tagline.
Your name, logo and tagline are not your brand. They are a part of your brand identity, the ways to communicate or symbolize your brand. You must live it to make it real.
develop your content marketing strategy.
Brand strength is driven by both reputation and visibility. Increasing visibility alone, without strengthening your reputation, is rarely successful. That’s why traditional “awareness-building” advertising or sponsorships so often yield disappointing results. On the other hand, content marketing increases both visibility and reputation at the same time.
build your marketing toolkit.
Increasingly this marketing toolkit also includes videos. Popular video topics include firm overviews, case studies or “meet the partner” videos. Key services offerings are also very useful. If prepared appropriately, these tools serve not only a business development function but also are important for brand development.
implement, track, and adjust.
This final step in the brand development process may be one of the most important. Obviously a winning brand development strategy doesn’t do much good if it is never implemented. You might be surprised at how often that happens. A solid strategy is developed and started with all the good intentions the firm can muster. Then reality intervenes. People get busy with client work and brand development tasks get put off… then forgotten.
Our branding identity package
basic
RM 5,500
Good for small business or startup.
- Research & Discovery
- Light Brand Identity Audit
- Brand Messaging
- Brand Ideation
- Style guide document
- Brand Asset document
standard
RM 15,000
Good for growing company.
- Research & Discovery
- Intermediate Brand Identity Audit
- Brand Messaging
- Brand Messaging
- Brand Ideation
- Style guide document
- Brand Asset document
advance
RM 30,000
Good for corporate organization
- Research & Discovery
- Advance Brand Identity Audit
- Brand Messaging
- Brand Messaging
- Brand Ideation
- Style guide document
- Brand Asset document
have a special requirement or request?
Contact us now and get free 15 minutes consultation session with our brand consultant.